Business analytics for managers
taking business intelligence beyond reporting
Laursen, Gert H. N Jesper Thorlund
creator
text
New Delhi
John Wiley & Sons, Inc.
2017
monographic
xxiv, 264 p. : ill. ; 23 cm.
Included index.
Management sciences Business intelligence
Customers management
Business competencies
Business analytics
Data mining
Algorithms
RSBM
FMS
658.401 LAU
9788126575275 (pbk)