@book{28540,
	author = {Farrukh Mustafa (F16A14G07047)},
	title = {Impact of social media marketing on consumer behavior and mediating role of brand equity},
	publisher = {(upublished)},
	year = {2018},
	address = {Faisalabad},
	note = {Submitted in fulfillment of the requirements for the degree of Master of Sciences to the Faculty of Management Sciences.}
}