Muhammad Qasim Zia (S15A14G07004)

The impact of service scape on behavioural intensions of customers in the hotel industry mediating role of image perceptions - Faisalabad (unpublished) 2018 - x, 100 p. : ill. ; 30 cm.

Submitted in fulfillment of the degree of Master of Sciences in Management Sciences to the Faculty of Management Sciences.   Includes bibliographical references Thesis supervisor: Mr. Farooq Jamal

Thesis (MS)--Riphah Internatioal University, 2018


English


Behavioral intentions--Behavior modification--Quality management --Interior lighting--Sound recordings--Customer services --Management Science--Scent bottles--FMS

658 / QAS