The impact of service scape on behavioural intensions of customers in the hotel industry
mediating role of image perceptions
Muhammad Qasim Zia (S15A14G07004)
creator
text
Faisalabad
(unpublished)
2018
monographic
x, 100 p. : ill. ; 30 cm.
Submitted in fulfillment of the degree of Master of Sciences in Management Sciences to the Faculty of Management Sciences.
Includes bibliographical references
Thesis supervisor: Mr. Farooq Jamal
Thesis (MS)--Riphah Internatioal University, 2018
English
Behavioral intentions
Behavior modification
Quality management
Interior lighting
Sound recordings
Customer services
Management Science
Scent bottles
FMS
658 QAS