TY - BOOK AU - Shazia Ijaz (F13A14G44004) TI - Role of images in advertisements of private colleges: a semiotic analysis U1 - 820.9 PY - 2016/// CY - Faisalabad PB - (unpublished) KW - Semiotics and literature KW - English linguistic KW - Modality (Linguistics) KW - Arbitrariness KW - Functionalism in semiotics KW - Modality KW - Social semiotics KW - FSSH N1 - Submitted in fulfillment of the requirements for the degree of philosophy to the Facutly English Literature; Includes bibliographical references; Thesis supervisor: Mr. Asghar Malik; Thesis (M.Phil)--Riphah International University, 2016 ER -