TY  - BOOK
AU  - Kasian-Lew, Dionne
TI  - The social executive: how to master social media and why it's good for business
SN  - 9780730312895 (pbk)
U1  - 658.45 
PY  - 2014///
CY  - Melbourne
PB  - John Wiley & Sons Australia, Ltd
KW  - Communication in management
KW  - Business enterprises
KW  - Business people
KW  - Internet marketing
KW  - Online social networks
KW  - FMS
N1  - Includes index
ER  -