00573nam a22001577a 4500 0 0 0 0 MLK MLK 2020-01-20 Purchased: Golden Books 2125.00 0 658.8 PRI 63741 2020-01-20 00:00:00 1 BK 29159 29159 9781486002696 (pbk) 658.8 PRI Armstrong Adam Denize Kotler Principles of marketing Melbourne Pearson Education,Inc 2015 xx, 272 p. : ill., Col. ; 27 cm. Includes appendices,glossary and index. Marketing Advertising Marketing environment Pricing products Marketing strategy Sales promotion Public relations Global marketplace FMS BK