TY  - BOOK
AU  - Fletcher, Richard
TI  - International marketing: an asia-pasfic perspective
SN  - 9781442560833 (pbk)
U1  - 658.84091823 
PY  - 2014///
PB  - Pearson Australia Group Pty Ltd
KW  - Export marketing
KW  - Exports
KW  - Export financing
KW  - Export documents
KW  - Export earnings
KW  - Export promotion
KW  - Marketing boards
KW  - Industrial marketing
KW  - Multinational marketing enterprises
KW  - FMS
N1  - Includes index
ER  -