TY  - BOOK
AU  - Baker, Michael
TI  - Product strategy and management
SN  - 9788131724286 (pbk)
U1  - 658.8	 
PY  - 2003///, 2009
CY  - New Delhi
PB  - Pearson Education Ltd.
KW  - Marketing	
KW  - Export
KW  - Audits
KW  - New products	
KW  - Marketing device
KW  - Conjoint analysis
KW  - FMS
N1  - Includes bibliogray and index
ER  -