00732nam a22001577a 4500952012800000999001700128020002400145082001800169100003900187245006100226260004000287300003500327500002000362650018500382942000700567  00104070aMLKbMLKd2020-01-21ePurchased: Pak Book Company g1971.37l0o658.848	 KOTp61558r2020-01-21 00:00:00t1yBK  c29405d29405  a9788126557509 (pbk)  a658.848	bKOT  aKotabe, MasaakiaKristiaan Helsen   aInternational marketing binternational student version   aNew DelhibJohn Wiley & Sons c2015  axxiv, 595 p.b: ill.c; 24 cm.  aIncludes index.  aExport marketing	v	International Echo AwardsvInternational economic integrationvInternational Market SquarevIntercultural communicationvInternational business enterprisesvFMS  cBK