Cavusgil, S. Tamer Gary Knight John R. Riesenberger

International business strategy, management, and the new realities - Noida Dorling Kindersley Pvt.Ltd 2009 - xxxv, 634 p. : ill. ; 28 cm.

Includes glossary and index.

9788131725177 (pbk)


International business --Management--Enterprises--International trade --Business education --Export marketing --FMS

658.049 / CAV