Manning, Gerald L Michael Ahearne Barry L. Reece
Selling today partnering to create value
- Noida Pearson Indian Education Services Pvt. Ltd 2017
- 549 p. : ill. ; 25 cm.
Includes appendix and index.
9789332574137 (pbk)
Selling
Personal selling--Relationship strategy--Customer strategy--Presentation strategy--FMS
658.85 / MAN