Anderson, James C <br/><br/>
Business market management (B2B)  Understanding,creating,and delivering value 

 - India  Pearson  2011 
 - xxii, 470 p.  : ill.  ; 24 cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>9788131731635 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Small business--Small business and entrepreneurship--Business planning--Management of people and resources--Marketing--Money--FMS
<br/><br/><label>Dewey Class. No.: </label>658.804	  / AND