Zikmund, William G. Barry J. Babin Jon C. Carr Atanu Adhikari Mitch Griffin
Business research methods a South-Asian perspective
- Delhi Cengage Learning India Pvt. Ltd. 2016
- xxiv, 746 p. : ill. ; 28 cm.
Includes bibliographical references, glossary, appendices and index.
9788131520369 (pbk) 8131520366 (pbk)
Business research Management research Management sciences--Research methods --Business research--Sampling distribution --Research design--Data analysis --RSBM--FMS