TY  - BOOK
AU  - Zikmund, William G.
TI  - Business research methods : a South-Asian perspective
SN  - 9788131520369 (pbk)
U1  - 658.0072 
PY  - 2016///
CY  - Delhi
PB  - Cengage Learning India Pvt. Ltd.
KW  - Business research
KW  - Management research
KW  - Management sciences
KW  - Research methods
KW  - Sampling distribution
KW  - Research design
KW  - Data analysis
KW  - RSBM
KW  - FMS
N1  - Includes bibliographical references, glossary, appendices and index
ER  -