TY  - BOOK
AU  - Zikmund, William G.
TI  - Marketing research
SN  - 9780170127349 (pbk)
U1  - 332.6 
PY  - 2007///
CY  - America
PB  - Thomson
KW  - Management science
KW  - Computer science
KW  - Computer network resources
KW  - Marketing research
KW  - Planing and design research
KW  - Data Analysis
KW  - FMS
N1  - Includes index
ER  -