00481cam a22001214a 4500020002400000082001800024100001900042245004500061260005100106300003600157500001900193650014700212  a9788120335660 (pbk)00a658.4012bDAV1 aDavid, Fred R.10aStrategic managementbconcepts and cases  aNew DelhibPHI Learning Private Limited c2009  axxxi, 326 p.b: ill. c; 28 cm.  aIncludes index 0aStrategic planningaStrategic managementvBusiness policy casevInternal assessmentvManagement issuesvStrategy evaluationvCase studiesvFMS