TY - BOOK AU - Zimmerer, Thomas W. TI - Essentials of entrepreneurship and small business management SN - 9788120339118 (pbk) U1 - 658.022 PY - 2008/// CY - New Delhi PB - PHI Learning KW - Management science KW - General management KW - Small business--Management KW - Entrepreneurship KW - Business plan KW - Solid strategic plan KW - FSSH N1 - Includes appendix, endnotes, and index ER -