00527nam a22001457a 4500 0 0 0 0 fsd fsd 2021-06-19 Purchased: 0 658.8 MCC 75106 2021-06-19 00:00:00 1 2021-06-19 BK 35426 35426 9780170091169 (pbk) 658.8 MCC McColl-Kennedy GC Kiel Marketing a strategic approach Australia Nelson 2000 xiv, 926 p. : ill., (Col). ; 27.5 cm. + CD. Includes glossary and index Social science General management Introduction to marketing Strategic management Organizational behavior Decision making FMS BK