Sherman, Barry L.
Telecommunications management broadcasting/cable and the new technologies
- New York McGraw-Hill 1995
- xx, 431 p. : ill. ; 23 cm.
0071135715 (pbk)
Telecommunication-Management
Broadcasting-Management
Cable television-Management--Telecommunication management--Financial management--Personnal management--Radio program management--Audience analysis--Television program management--FEAS
621.382068 / SHE