Schiffman, Leon G.   Joe Wisenblit  S. Ramesh Kumar <br/><br/>
Consumer behavior 

 - Malaysia  Pearson Malaysia Sdn. Bhd.  2020 
 - xxx, 670 p.  : ill. Col.,  ; 25 cm. 
<br/><br/> Includes glossary and index. 
<br/><br/><label>ISBN: </label>9789673498420 (pbk) 9780134734828 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior	--Marketing--Interpretation--Consumer perception--Motivation research--Perceptual organization--FMS
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH