TY  - BOOK
AU  - Bingham, Frank G.
TI  - Business marketing
SN  - 0071112529 (pbk)
U1  - 658.8 
PY  - 2005///
CY  - Delhi
PB  - McGraw-Hill
KW  - Marketing
KW  - Industrial marketing	
KW  - Business buyer behavior
KW  - Business purchasing
KW  - Marketing research
KW  - Industrial marketplace
KW  - Product decisions
KW  - FMS
N1  - Includes index
ER  -