Dwyer, F. Robert  Tanner, John F <br/><br/>
Business marketing  connecting strategy, relationships, and learning 

 - US  McGraw Hill  2006 
 - xxix, 683 p.  :ill.  ; 26 cm. 
<br/><br/> Include index. 
<br/><br/><label>ISBN: </label>9780072865783 (hb) 0072865784 (hb) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Business marketing : --Marketing--Internet marketing--Art--Marketing--Motivation research (Marketing)--FMS
<br/><br/><label>Dewey Class. No.: </label>658.8  / DWY