TY - BOOK AU - Hartman, Jason TI - Become the brand of choice SN - 8179923878 (hb) U1 - 380.1 PY - 2005/// CY - Mumbai PB - Jaico Publishing House KW - Marketing KW - Commerce KW - Marketing concepts KW - Automagic marketing KW - Effectively using madia KW - Becoming a local celebrity KW - Power networking KW - FMS N1 - Index Included. ER -