Pearce, John A. Richard B. Robinson

Strategic management formulation, implementation, and control - Boston McGraw-Hill 2007 - xxix, 436, 50-16, I-25 p. : ill. (col.) ; 25 cm.

0071253548 (pbk)


Strategic planning
Strategic management--Global environment--Internal analysis--Business ethics--Business strategy--Case studies--FMS

658.4012 / PEA