Besanko, David David Dranove Mark Shanley Scott Schaefer
Economics of strategy
- Hoboken John Wiley & Sons 2004
- xxiv, 632 p. : ill. ; 24 cm.
Include index.
047121213X (pbk) 981253069X (pbk)
Strategic planning
Managerial economics--Competitors and competition--Industry analysis--Performance measurement--Strategic commitment--Diversification--FMS
658.4012 / ECO