Gupta, Vipin  Kamala Gollakota  R. Srinivasan <br/><br/>
Business policy and strategic management   concepts and applications 

 - New Delhi  Prentice-Hall  2007 
 - xx, 571 p.  : ill.  ; 23 cm. 
<br/><br/> Include index. 
<br/><br/><label>ISBN: </label>9788120332447 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic management<br/>Planning-Executive management--Business policy--Strategic intent--Functional strategies--Internal and external analysis--Corporate strategy--FMS
<br/><br/><label>Dewey Class. No.: </label>658.4012  / GUP