00545nam a22001217a 4500020002400000082001800024100005000042245007300092260003500165300003300200500001900233650017100252  a9788120332447 (pbk)  a658.4012bGUP  aGupta, VipinaKamala GollakotaaR. Srinivasan  aBusiness policy and strategic management bconcepts and applications  aNew DelhibPrentice-Hallc2007  axx, 571 p.b: ill.c; 23 cm.  aInclude index.  aStrategic managementaPlanning-Executive managementvBusiness policyvStrategic intentvFunctional strategiesvInternal and external analysisvCorporate strategyvFMS