TY  - BOOK
AU  - Argenti, Paul A.
TI  - Corporate communication
SN  - 0072314028 (pbk)
U1  - 658.45 
PY  - 2003///
CY  - New York
PB  - McGraw-Hill
KW  - Communication in management
KW  - Communication in organizations
KW  - Communicating strategically
KW  - Corporate advertising
KW  - Media relations
KW  - Government relations
KW  - Crisis communications
KW  - FMS
ER  -