00902nam a22001937a 4500 0 0 0 1 IMC IMC 2021-11-22 Riphah International University 0 658.8 KOM 55030 2021-11-22 00:00:00 1 2021-11-22 TH 41166 41166 Riphah International University 658.8 KOM Komel Jamil (25483) The influence of staff behavior, brand identification, and brand image on brand loyalty with mediating effect of customer satisfaction Islamabad (unpublsihed) 2021 vii, 72 p. : ill. ; 29 cm. +CD Submitted in partial fulfillment of the requirements for the degree of Master of Science in Marketing Faculty of Management Sciences Thesis supervisor: Dr. Shahzad Ahmad Khan Includes bibliographical references and appendix Thesis (MS)--Riphah International University, 2021 English Marketing Brand identification Customer satisfaction Brand image Staff behavior FMS TH