Cateora, Philip R. John L. Graham creator text New Delhi Tata McGraw-Hill 2002 monographic xxv, 694 p. : ill. ; 28 cm. Export marketing International business enterprises Global markets Global marketing strategies Emerging markets Supplementary material Exporting and logistics RSBM FMS 658.848 CAT 0070499470 (pbk) 9780072398847 (hb) 0072398841 20260620142611.0