Spiro, Rosann L. William J. Stanton Gregory A. Rich
Management of a sales force
- Boston McGraw-Hill 2003
- xxiii, 564 p. : ill., Col. ; 25 cm.
0072398876 (pbk)
Sales management--Sales force organization--Personal selling process--Evaluating sales performance--Directing sales --Force operations--Sales planning--FMS
658.81 / SPI