TY  - BOOK
AU  - Terpstra, Vern
TI  - International marketing
SN  - 0030211123 (hb)
U1  - 658.84 
PY  - 2000///
CY  - United States
PB  - South-Western
KW  - International marketing
KW  - Export marketing
KW  - International business
KW  - International environment
KW  - Economic environment
KW  - Global marketing strategy
KW  - International product policy
KW  - International promotion
KW  - International marketing services
KW  - Information technology
KW  - FMS
ER  -