Burns, Alvin C.  Ann Veeck  Ronald F. Bush <br/><br/>
Marketing research 

 - India  Pearson  2018 
 - 489p.  : ill.  ; 24 cm. 
<br/><br/> Includes Appendix & Index 
<br/><br/><label>ISBN: </label>9789332584679 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Research Marketing --Qualitative Research --Data Quality --Research design --Data analysis --Test --FMS
<br/><br/><label>Dewey Class. No.: </label>658.83  / BUR