TY  - BOOK
AU  - Kotler, Philip
TI  - Market your way to growth  : : 8 ways to win
SN  - 9781118496404 (pbk)
U1  - 658.812 
PY  - 2013///
CY  - Hoboken
PB  - Wiley
KW  - Management Sciences
KW  - developing powerful brand
KW  - Business marketing
KW  - international expansion
KW  - Social responsibility
KW  - eight ways win
KW  - Market share
KW  - New product
KW  - FMS
KW  - RSBM
N1  - Includes notes and index
ER  -