00543nam a22001337a 4500020002200000020002400022082001700046100003300063245005300096260003100149300004300180500002100223650016500244 a184480142 X (pbk) a9781844801428 (pbk) a658.802bDOO aDoodle, Isobel aRobin Lowe  aStrategic marketing decisions in global markets  aAustralia bThomson c2005 axxiv, 343 p.b: ill., (Col.)c; 27 cm. aIndex Included.  aMarketing-Management aMarket segmentation-Management vStrategic marketing vDecision making vDynamic marketing vGlobal market vMarketing performance vFMS