Mentzer, John T.  Mark A. Moon <br/><br/>
Sales forecasting management   a demand management approach  

 - New Delhi  Sage Publications  2005 
 - xv, 347 p.   : ill.   ; 23 cm. 
<br/><br/><label>ISBN: </label>8178295059 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales forecasting<br/>Sales forecasting-Management<br/>Sales management--Qualitative sales forecasting--Sales forecasting function--Sales forecasting accuracy--Sales forecasting process--Sales forecasting systems--Performance measurement--Regression analysis--Benchmark studies--FMS
<br/><br/><label>Dewey Class. No.: </label>658.818  / MEN