00673cam a22001454a 4500 0 0 0 0 IMC IMC 2012-08-16 Purchased: IIMC Trust 380.00 0 658.818 MEN 4868 2022-06-06 00:00:00 1 2019-02-21 BK 4202 4202 8178295059 (pbk) 658.818 MEN Mentzer, John T. Mark A. Moon Sales forecasting management a demand management approach New Delhi Sage Publications 2005 xv, 347 p. : ill. ; 23 cm. Sales forecasting Sales forecasting-Management Qualitative sales forecasting Sales forecasting function Sales forecasting accuracy Sales forecasting process Sales forecasting systems Performance measurement Sales management Regression analysis Benchmark studies FMS BK