Morris, Michael H.  Leyland F. pitt  Earl D. Honeycutt <br/><br/>
Business-to-business marketing  a strategic approach 

 - Thousand Oaks  Sage Publications  2001 
 - xxiii, 536 p.  : ill.  ; 26 cm. 
<br/><br/> Include index. 
<br/><br/><label>ISBN: </label>0803959648 (hb) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing--Customer's purchasing operation--Buying decisions--Customer relationships--Research and intelligence--Industrial marketer--FMS
<br/><br/><label>Dewey Class. No.: </label>658.84  / MOR