principles and practice of SME marketing Sonny Nwankwo (editor) Ayantunji Gbadamosi (editor) creator text Milton Routledge 2020 monographic vii, 447 p. : ill. ; 24 cm. Includes index. Marketing Entrepreneurship Marketing management New business enterprises management Small business FMS 658.8 ENT 9781138585225 (pbk) 9781138585232 (pbk)