Spalton, Peter <br/><br/>
Marketing secrets 

 - London  Harper Collins  2010 
 - 128 p.  : ill.,  ; 19.8 cm. 
<br/><br/> Includes jargon buster and further readings. 
<br/><br/><label>ISBN: </label>9780007328116 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business secrets<br/>Marketing--Purchasing--Customer--Products--Budget --Ideas--RSBM
<br/><br/><label>Dewey Class. No.: </label>658.8  / SPA