00841nam a22001697a 4500 0 0 0 0 fsd fsd 2022-03-19 Riphah International University 0 658 TAB 82368 2022-03-19 00:00:00 1 2022-03-19 TH 42756 42756 Riphah International University 658 TAB Tabassum Saba (F19A14G07006) Impact of social media advertisement, eWOM and social media sales promotion on online burchase intention with mediating effect of brand image Faisalabad, Pakistan (unpublished) 2021 vii. 56 p. : ill. ; 30 cm. Includes bibliographical references and appendix Thesis supervisor: Saira yasmeen Submitted in partial fulfillment for the degree of Master of Science in Management Sciences Management Sciences Impact of social media Social media advertisement Social media sales Intention with mediating effect Brand image FMS TH