TY - BOOK AU - Cznikota, Michael R. TI - International marketing SN - 9788131501610 (pbk) U1 - 658.848 PY - 2007/// CY - New delhi PB - Cengage learning KW - International marketing KW - Management science KW - Export marketing KW - Pricing KW - Pacific Area KW - International business enterprises KW - FMS N1 - Includes index and glossary ER -