00546nam a22001337a 4500 8177587625 (pbk) 658.812 DYC Dyche, Jill The CRM handbook a business guide to customer relationship management New Delhi Pearson Education 2002 331 p. : ill. ; 24 cm. Customer relations-Management CRM Management Relationship marketing CRM marketing Customer service Sales force automation Analytical CRM Delivering CRM Managing CRM project FMS BK 0 0 0 0 IMC IMC 2012-08-17 Purchased: Asia Book 299.00 0 658.812 DYC 5589 2012-08-17 00:00:00 1 2019-02-21 BK 4307 4307