HBR <br/><br/>
Harvard business essentials marketers toolkit  the top 10 strategies you need to succeed 

 - Boston   Harvard Business Essentials  2006 
 - xviii, 230 p.  : ill.  ; 23 cm. 
<br/><br/> Index Included.  
<br/><br/><label>ISBN: </label>1591397626 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Handbooks manuals  --Marketing strategy --Marketing plan --Market research --Market customization --Right customers --Marketing communications --Interactive marketing --FMS 
<br/><br/><label>Dewey Class. No.: </label>658.802  / HAR