TY  - BOOK
AU  - Wilson, Tony
TI  - Understanding media users : from theory to practice
SN  - 9781405155670 (pbk)
U1  - 302.23 
PY  - 2009///
CY  - UK
PB  - Wiley blackwell
KW  - Mass communication
KW  - Understanding media users :
KW  - Mass media--Audiences
KW  - Mass media--Audiences--Psychology
KW  - Mass media--Influence
KW  - RIMS
N1  - Including index
ER  -