00514nam a22001217a 4500020002400000082001800024100008200042245005100124260003900175300003400214500002100248650012300269  a9781305502758 (pbk)  a658.872	bBAR  aBarker, Melissa S.a  Donald L. Barker,aNicholas F BormannaDebra L. Zahay,   aSocial media marketing :ba strategic approach  aAustraliabCengage learning c2017  a300 p. b: ill. c; 27.5 cm.   aIncludes index.   aOnline social networks	aInternet advertising	vInternet marketing	vViral marketing	vSocial media	vMarketing	vRIMS