TY  - BOOK
AU  - Barker, Melissa S.
TI  - Social media marketing: a strategic approach
SN  - 9781305502758 (pbk)
U1  - 658.872	 
PY  - 2017///
CY  - Australia
PB  - Cengage learning 
KW  - Online social networks	
KW  - Internet advertising	
KW  - Internet marketing	
KW  - Viral marketing	
KW  - Social media	
KW  - Marketing	
KW  - RIMS
N1  - Includes index.
ER  -