00466nam a22001337a 4500020002400000020002100024082001800045100002300063245004600086260002900132300003900161500004500200650008700245  a9780534619022 (pbk)  a0534619029 (pbk)  a303.342	bLAR  aLarson, Charles U.  aPersuasionb reception and responsibility  aAustraliabThomsonc2004  axii, 404 p. b: ill. c; 23.5 cm .  aIncludes index, references and epilogue.  aPersuasion (Psychology)	aMass media	vPropaganda	vListening	vModern mediavFSSH