Greene, Cynthia L.

Entrepreneurship ideas in action - Natorp Bouleward Southern Western Cengage learning 2008 - xv, 416 p. : ill. ; 29 cm. 1 CD-ROM (4 3/4 in.)

Includes glossary and index.

9780538446266 (hb)


Entrepreneurship -- Study and teaching.
New business enterprises -- United States.
New business enterprises -- Planning.--market needs--marketing Mix--human resource management

658.11 / GRE